Who are One Element?
Fitness trainer and entrepreneur, Tom Marien has spent the last 12 years successfully building one of London's most unique fitness and social brands - One Element. He and his team are now turning One Element into a national company and are inviting individuals who have the drive and determination to be successful to join them.
Franchisees will work closely with, and be mentored by, Tom, who along with his team, will provide the knowledge and insights as how to successfully run and grow their own One Element business. They'll have your own business but won't be on their own.
What makes One Element Different?
One Element, also known as the Social Fitness Company, provides training drawn from pre-season style fitness programmes which have been developed in partnership with elite sports players and coaches. With approximately 450 members ranging from 18-76, One Element has the ethos that everything is positive and inclusive. Alongside the fitness sessions One Element runs a series of socials and events from black tie dinners, sports tournaments to Everest basecamp trips and annual ski trips to continually challenge and engage our members. Making One Element not just a fitness company but a club which develops local communities and long-term friendships.
The inspiration behind One Element
In 2004, having spent six years ski guiding and cooking in the Alps, Tom Marien returned to England to play rugby and subsequently decided to follow a career in fitness and coaching.
Tom explains, "Whilst managing a gym in Clapham Old Town, I started playing for a new rugby team, Old Wimbledonians (OW) in Raynes Park, there were only two teams, yet 60 players would turn up for pre-season training, aged from 16 to 60 years old. The energy, laughter, high-fives and banter made the sessions great fun and they welcomed all new players with open arms, everyone was included and they'd often finish with a drink in the bar. The next morning I'd walk into the gym where people would be wearing headphones and getting on the treadmill or sitting on a static bike watching the television, no one talked to each other, it was a socially sterile environment."
Within two months of joining OW Tom had left the gym to develop an outdoor fitness business that could deliver rapid fitness results.
Tom continues "Over the six weeks of pre-season training, the players at OW would visibly lose more weight, gain more lean muscle and see dramatic gains in fitness than the gym members did in that same period. But not only this they were also having more fun and we now know they were building psychological resilience by developing social groups and strong friendships. This was when I recognised that there was a gap in the market for sports-based fitness training developed around a sports club model and it inspired me to establish One Element."
Having identified a way to make fitness more effective and fun and the importance of the sports club model which combines sport and social, One Element was born.
It is central to Tom's and One Element's principles that we provide the best fitness training we can to ensure members get the most out of their membership, see results and keep coming back. From the outset he recognised the importance of investing in advice from professional sportsmen and women to develop the training programmes and this continues to today with new programmes still being added to the series.
Using his passion to get the best out of people at training or one of the regular social events or trips. He ensures that everyone is known by their first name, that the sessions are varied, challenging and rewarding but importantly there's a culture of inclusivity and friendship.
Ex-London Scottish flanker, Fred Silcock, who is a One Element trainer at Wimbledon Park states what he sees as the benefits of One Element training, "the programmes are very very well written, hugely varied, pretty hard, pretty testing, not too complicated so you can be any ability and still join in. I think everyone gets massive benefit from coming and you can push yourself as hard as you want."
One Element now has 10 park locations and approximately 450 members (many having been members for over five years) and is ambitious to grow and replicate the business model around the country. We have been asked on numerous occasions by members who have left south west London to live in different parts of the capital or the country, as well as people who have just seen us in the parks, if they can set up their own One Element in the town, city our country they are moving to. So this summer, after 12 months of developing the franchise business we have launched the turn key package that enables the right people to invest in their future and launch their own business in a matter of weeks. With 3 franchises currently up and running we are planning further launches in Q1 of 2019.
We're keen to hear from anyone who wants to belong to our community and believe they have what it takes to be a One Element business owner. Information on how to apply can be found by CLICKING HERE.